Email newsletter mock-ups
A regular weekly newsletter needed a revamp, I explored a few different routes:
1. using our strong brand colours
2. more pared back with just a small volume of colour
3. a classic more refined look
4. bright and bold
I purposely picked google fonts for this so that they could be easily embedded into templates. Introducing a serif was a refreshing change that was also picked to help build a form of identity for the newsletter.